Are you a startup entrepreneur strapped for money? Is lack of marketing the reason for achieving their marketing goals? Even with a little fund, you can effectively develop a marketing strategy and execute it rather than shelving the marketing efforts of your company for a later stage. This was the central theme of the seminar at the I.E.D auditorium organized by Enlve Digital Solutions, Bhubaneswar with tremendous support from Startup secretariat. With eminent guests Mr. BB Mishra, Principal, I.E.D and Dr. Asutosh Satpathy , academician from JNU and Director of Resource Development Centre focusing on trends of conventional and digital marketing and the benefits of being a recognized startup expressed necessity of setting and achieving marketing goals rather than making it just desirable. The event brought together various startups from different sectors of the business communities.